1Let people work freely
Once you get too many rules, that will stifle innovation.
2Take small targets and work on them
I feel there’s an existential angst among young people. I didn’t have that. They see enormous mountains, where I only saw one little hill to climb.
3Sometime you achieve your dreams by helping others
I would like to see anyone be able to achieve their dreams, and that’s what this organization does.
4Always attract great talent
We just want to have great people working for us.
5When your product is good, people do the marketing
We have a very high percentage of our users who often tell others about our search engine.
6People will have different opinions about you
Some say Google is God. Others say Google is Satan.
7Build a system to handle the scale
Once you go from 10 people to 100, you already don’t know who everyone is. So at that stage you might as well keep growing, to get the advantages of scale.
8You need to master in something and that helps you a lot
When I was growing up, I always knew I’d be in the top of my class in math, and that gave me a lot of self-confidence.
9Be a disruptor
Solving big problems is easier than solving little problems.
10Unless your product is good, people are not going to use it
Some say Google is God. Others say Google is Satan. But if they think Google is too powerful, remember that with search engines unlike other companies, all it takes is a single click to go to another search engine.